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8 PR lessons for startups which I’ve learnt from being the editor of a tech blog

Last month I officially completed my role as the chief editor of the Israeli tech-blog 140.co.il. Being the editor of a tech-blog was never a dream of mine. However, when given the opportunity to fill...

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How to choose the right social media platform for your startup

If you’re working on a startup then you probably don’t need anyone selling you social media. I mean, it’s 2013 and you probably already have Facebook or Twitter connect on your product by now. What...

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The practical step-by-step guide to build the perfect elevator pitch in 5 days

Crafting an elevator pitch is critical for your startup and not only for the obvious reasons that might instinctively come to mind. If you read one or two ‘how to’ business articles in your lifetime,...

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The 3 hacks that got SpringSled 138,790 users in less than 40 days

About two weeks ago I saw a friend’s post on Facebook promoting a new management tool SpringSled logo called “SpringSled”. He posted a link saying – “Honestly I don’t know what this product is, but if...

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Master social media marketing for startups in under 4 hours

Social media, if used properly, is one of the best marketing channels and a powerful tool for the customer acquisition. The amount of blog posts written about social media and entire blogs dedicated to...

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How To Get The First 1,000 Users For Your Startup

“How can I get my first 1,000 users?” Is one of the most popular questions I get asked whenever I do consultations or meet a new client. Last week, specially for Ledel’s FlyBudapest conference, I...

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